Having eased his way through 64 jobs since finishing high-school, it is fair to say that BRAD DERRINGDALE WILLIAMSON has never found his niche in life. Indeed, except for his ever-expanding Philosophy of Slobbism, he has little to show – besides a blossoming pot-belly – for his 41 years on the planet.
Resolved not to give into the workaholism that grips his family, however, Brad consistently rejects his parents' entreaties to find himself a stable 9-5 job, instead preferring to continue research for his 'soon'-to-be-penned series of Slob's Guides.
Brad's comfy existence takes an unexpected turn, however, when an Indian guru interrupts an evening's video-hopping to grant him a mystical power: the ability to cycle non-stop without growing fatigued. After that, through a series of fortuitous events, he finds himself recruited by a pro cycling team and thrust into the media limelight.
From then on, his life takes a dramatic turn as his Philosophy of Slobbism collides not only with the rigors of professional sport, but also cycling rivals and teammates.
To survive, Brad has to not only gather together a team of unlikely allies, but also overcome crashes, romantic betrayals, allegations of drug use, expulsion from the pro tour, and ever-growing resentment from professional cyclists who can't understand how he does what he does.
Ultimately, Brad's cycling adventures will take him from the Giro d'Italia to the Tour de France to a final, climactic showdown against his bitterest rival on the Col du Tourmalet. This final race will be his last chance to help resurrect both his own and his team's cycling fortunes, and if he is to triumph, he will need to not only push himself beyond what he thought possible, but also question everything he has ever believed.
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